Counter-Currents
  • Private Events
  • T&C
  • Contact
  • Webzine
  • About
  • Books
  • Podcasts
  • Donate
  • Paywall
  • Crypto
  • Mailing List
  • RSS
    • Main feed
    • Podcast feed
    • Videos feed
    • Comments feed
  • Advertise

LEVEL2

  • Webzine
  • About
  • Books
  • Podcasts
  • Donate
  • Paywall
  • Crypto
  • Mailing List
  • RSS
    • Main feed
    • Podcast feed
    • Videos feed
    • Comments feed
  • Advertise
  • Recent posts

    • Are Qur’an-Burnings Helpful?

      Nicholas R. Jeelvy

      5

    • Bullet Train to Babylon

      Trevor Lynch

      2

    • The Wave: Fascism Reenacted in a High School

      Beau Albrecht

      3

    • Edred Thorsson a jeho kniha Historie Runové gildy

      Collin Cleary

    • Silicon Valley’s Anti-White Racial Dysgenics Program

      Jason Kessler

      19

    • The Silent Plague of Elderly Asian Mass Shooters in California

      Jim Goad

      27

    • What Went Wrong with America’s Universities?

      Stephen Paul Foster

      1

    • Greg Johnson Speaks to Horus the Avenger About Charles Krafft

      Greg Johnson

      4

    • A Woman’s Guide to Identifying Psychopaths, Part 6 The Most Common Jobs for Psychopaths

      James Dunphy

      12

    • Davos, or the Technocrats’ Ball

      Mark Gullick

      5

    • A Political Prisoner on the Meaning of January 6

      Morris van de Camp

      2

    • Counter-Currents Radio Podcast No. 520 Inside Serbia with Marko of Zentropa

      Counter-Currents Radio

    • The $50 Million Conservative Inc. Internet Spat

      Spencer J. Quinn

      15

    • Yet Another Woke Remake of a Classic

      Beau Albrecht

      25

    • Spencer J. Quinn & Pox Populi Discuss The No College Club

      Counter-Currents Radio

    • The Populist Moment, Chapter 11, Part 4: “Multitudes” Against the People

      Alain de Benoist

    • The Worst Week Yet: January 15-21, 2023

      Jim Goad

      35

    • Q&A with Jim Goad on The Redneck Manifesto

      Jason Kessler

      3

    • Against Political Hipsterism

      Nicholas R. Jeelvy

      6

    • The Populist Moment, Chapter 11, Part 3: “Multitudes” Against the People

      Alain de Benoist

    • Against White Unionism

      Greg Johnson

      7

    • Hitchcock vs. Visconti

      Derek Hawthorne

      9

    • 40% Off Selected Titles

      Cyan Quinn

      3

    • The Populist Moment, Chapter 11, Part 2: “Multitudes” Against the People

      Alain de Benoist

    • Public Transit in Multicultural Hell

      Gunnar Alfredsson

      12

    • No, You Wasn’t Kings

      Jim Goad

      36

    • The 2022 Counter-Currents Fall Retreat James Edwards & Sam Dickson on White Nationalism in Electoral Politics

      James Edwards & Sam Dickson

      1

    • The Populist Moment, Chapter 11, Part 1: “Multitudes” Against the People

      Alain de Benoist

      1

    • On the Christian Question

      David Lewis

      78

    • Physician, Heal Thyself: The Persecution of Jordan Peterson

      Mark Gullick

      22

    • A Woman’s Guide to Identifying Psychopaths, Part 5 The Workplace

      James Dunphy

      1

    • The Secret of My Success

      Steven Clark

      2

    • We Are All Mr. Bridge

      Spencer J. Quinn

      26

    • Wokeism’s Loyal Evangelical Subjects

      Robert Hampton

      21

    • The Lie of Afrocentrism

      Morris van de Camp

      22

    • Counter-Currents Radio Podcast No. 519 An Update on South America on The Writers’ Bloc

      Counter-Currents Radio

      1

    • 2022 Fundraiser Final Tally

      Greg Johnson

      2

    • The Worst Week Yet: January 8-14, 2023

      Jim Goad

      24

    • The Populist Moment, Chapter 10, Part 2: The Ambiguity of “Communitarianism”

      Alain de Benoist

    • Martin Luther King, Jr. Day Resources at Counter-Currents

      Greg Johnson

      11

    • Před a po Táboru Svatých: k další tvorbě Jeana Raspaila

      Anonymous

    • Remembering Yukio Mishima:
      January 14, 1925–November 25, 1970

      Greg Johnson

      1

    • Morrissey: The Last Romantic Poet?

      Mark Gullick

      16

    • Universities & the Smell of Dead Fish

      Stephen Paul Foster

      7

    • The Populist Moment, Chapter 10, Part 1: The Ambiguity of “Communitarianism”

      Alain de Benoist

    • Remembering G. I. Gurdjieff: January 13, ca. 1866–October 29, 1949

      Collin Cleary

      2

    • Robin Hood Kills a Robber in the Hood

      Jim Goad

      53

    • Preppy Handbooks, or, The Hidden History of the P-Word

      Margot Metroland

      13

    • A Woman’s Guide to Identifying Psychopaths, Part 4 Demographics

      James Dunphy

      4

    • The Eternal Fedora

      Nicholas R. Jeelvy

      12

  • Classics Corner

    • Posthuman Prospects:
      Artificial Intelligence, Fifth Generation Warfare, & Archeofuturism

      Christopher Pankhurst

      5

    • Earnest Sevier Cox:
      Advocate for the White Ethnostate

      Morris van de Camp

      15

    • Remembering Jack London
      (January 12, 1876–November 22, 1916)

      Greg Johnson

      2

    • Remembering Robinson Jeffers:
      January 10, 1887–January 20, 1962

      John Morgan

      3

    • Remembering Pierre Drieu La Rochelle:
      January 3, 1893–March 15, 1945

      Greg Johnson

    • Remembering Rudyard Kipling (December 30, 1865-January 18, 1936)

      Greg Johnson

      10

    • Restoring White Homelands

      Greg Johnson

      34

    • Remembering Hinton Rowan Helper

      Spencer J. Quinn

      11

    • What’s Wrong with Diversity?

      Greg Johnson

      10

    • Redefining the Mainstream

      Greg Johnson

      3

    • Edward Alsworth Ross:
      American Metapolitical Hero

      Morris van de Camp

      8

    • The Talented Mr. Ripley & Purple Noon

      Trevor Lynch

      19

    • Christmas & the Yuletide:
      Light in the Darkness

      William de Vere

      3

    • Thanksgiving Special 
      White Men Meet Indians:
      Jamestown & the Clash of Civilizations

      Thomas Jackson

    • Colin Wilson’s The Outsider

      Sir Oswald Mosley

      4

    • Dostoyevsky on the Jews

      William Pierce

      4

    • Jefferson &/or Mussolini, Part 1

      Ezra Pound

      5

    • I Listened to Chapo Trap House So You Don’t Have To

      Doug Huntington

      98

    • The Homeric Gods

      Mark Dyal

      13

    • Toward a Baltic-Black Sea Union:
      “Intermarium” as a Viable Model for White Revival

      Émile Durand

      55

    • The Politics of Nuclear War, Part 3

      John Morgan

      30

    • The Politics of Nuclear War, Part 2

      John Morgan

      6

    • Columbus Day Special
      The Autochthony Argument

      Greg Johnson

      9

    • The Politics of Nuclear War, Part 1

      John Morgan

      8

    • The Jewish Question for Normies

      Alan Smithee

      13

    • Human Biodiversity for Normies

      Alan Smithee

      10

    • Bring Back Prohibition!

      Alan Smithee

      65

    • Ethnonationalism for Normies
      (Or, “On the Sense of Coming Home”)

      Alan Smithee

      8

    • Enemy & Exemplar:
      Savitri Devi on Paul of Tarsus

      R. G. Fowler

      10

    • Mars & Hephaestus: The Return of History

      Guillaume Faye

      3

  • Paroled from the Paywall

    • Counter-Currents Radio Podcast No. 515 The Christmas Special

      Counter-Currents Radio

    • Counter-Currents Radio Podcast No. 514 The Ghosts of Christmas Past, Present, & Yet to Come on The Writers’ Bloc

      Counter-Currents Radio

    • Race & the Bible

      Morris van de Camp

      2

    • PK van der Byl, African Statesman

      Margot Metroland

      3

    • Counter-Currents Radio Podcast No. 513 The Writers’ Bloc with Horus on the Implicit Whiteness of Liberalism

      Counter-Currents Radio

      4

    • Counter-Currents Radio Podcast No. 512 Jim Goad on Answer Me!

      Counter-Currents Radio

      3

    • Cleese on Creativity

      Greg Johnson

      6

    • A Woman’s Guide to Identifying Psychopaths, Part 1 Diagnostic Criteria, Associated Personality Disorders, & Brain Attributes

      James Dunphy

      6

    • Death of a Gadfly:
      Plato’s Apology

      Mark Gullick

      1

    • The Populist Moment, Chapter 8:
      Ernesto Laclau & Left-Wing Populism

      Alain de Benoist

    • Counter-Currents Radio Podcast No. 511
      Christmas Lore with Hwitgeard on The Writers’ Bloc

      Counter-Currents Radio

    • Bringing Guns to an Idea Fight:
      The Career of Robert DePugh

      Morris van de Camp

      4

    • War Is Our Father

      Gunnar Alfredsson

    • The Foremost Threat to Life on Earth

      James Dunphy

      2

    • Counter-Currents Radio Podcast No. 510
      The Writers’ Bloc with Jason Kessler on the Kanye Question

      Counter-Currents Radio

    • Counter-Currents Radio Podcast No. 509
      New Ask Me Anything with Greg Johnson

      Counter-Currents Radio

      6

    • The Problem of Gentile Zionism

      Nicholas R. Jeelvy

      1

    • The Populist Moment, Chapter 7:
      Money & the Right

      Alain de Benoist

      2

    • The Populist Moment, Chapter 6:
      Liberalism & Morality

      Alain de Benoist

    • Counter-Currents Radio Podcast No. 507
      The Best Month Ever on The Writers’ Bloc with Anthony Bavaria

      Counter-Currents Radio

    • Who Is Not Going to Save the Nation?

      Beau Albrecht

      4

    • J. R. R. Tolkien’s The Fall of Númenor

      Alex Graham

      3

    • The Most Overlooked Christmas Carols

      Buck Hunter

      4

    • Mirko Savage, Mother Europe’s Son

      Ondrej Mann

      3

    • Counter-Currents Radio Podcast No. 506
      The Writers’ Bloc with Jim Goad on J. D. Vance’s Hillbilly Elegy

      Counter-Currents Radio

      2

    • Counter-Currents Radio Podcast No. 505
      Mark Weber on the Perils of Empire

      Counter-Currents Radio

      3

    • Karl Pearson’s “The Groundwork of Eugenics”

      Spencer J. Quinn

      6

    • Toward a New Political Cosmogony for The Republic

      Nicholas R. Jeelvy

      4

    • Revolution of the Nation

      Sir Oswald Mosley

    • Drudkh’s All Belong to the Night

      Alex Graham

      3

  • Recent comments

    • Richard Chance

      Are Qur’an-Burnings Helpful?

      While I'm certainly no fan of Islam and have no desire for any of them to be in my country, anytime...

    • Beau Albrecht

      Are Qur’an-Burnings Helpful?

      Stunts like that will tend to make oneself look bad.  Surely there must be a better way to show the...

    • Davidcito

      The Silent Plague of Elderly Asian Mass Shooters in California

      I could have sworn that  a Troublesome inheritance claimed Asians had the least occurrence of maoa...

    • Hamburger Today

      The Wave: Fascism Reenacted in a High School

      Here's the story in brief: Kids trusted their teacher. Their teacher was a Jew. Their teacher...

    • Walter E. Kurtz

      The Silent Plague of Elderly Asian Mass Shooters in California

      Let’s not forget incel poster child Elliot Rodger, Asian UC Santa Barbara shooter who taught the...

    • Giulio

      Silicon Valley’s Anti-White Racial Dysgenics Program

      @Hector at that point, it'd be better to not have any kids at all or adopt some

    • Giulio

      Silicon Valley’s Anti-White Racial Dysgenics Program

      producing non-white offspring is race treachery

    • JC

      Are Qur’an-Burnings Helpful?

      This was quite well-written. Nice ending.

    • Baudritard

      Are Qur’an-Burnings Helpful?

      As a general rule, and as a resident of Sweden, I find Paludan to be an irksome provocateur. In this...

    • Fire Walk With Lee

      Bullet Train to Babylon

      The diversity casting trend makes sense if you’re making a Marvel movie or some big blockbuster...

    • Fire Walk With Lee

      The Silent Plague of Elderly Asian Mass Shooters in California

      This has got to be the best Asian mispronunciation joke ever. https://m.youtube.com/watch?v=...

    • Shift

      The Silent Plague of Elderly Asian Mass Shooters in California

      Agleed.

    • James Dunphy

      A Woman’s Guide to Identifying Psychopaths, Part 6 The Most Common Jobs for Psychopaths

      The 20% seems believable to me. If you add up factor 1 traits (see figure 1 from part 1 of this...

    • Bob Roberts

      The Silent Plague of Elderly Asian Mass Shooters in California

      They're victims of lacist white suplemacy.

    • James Dunphy

      A Woman’s Guide to Identifying Psychopaths, Part 6 The Most Common Jobs for Psychopaths

      The study I cited counted clinical psychopaths. Maybe there are more subclinically psychopathic...

    • James Dunphy

      A Woman’s Guide to Identifying Psychopaths, Part 6 The Most Common Jobs for Psychopaths

      lol, I like the term "hot dog necks."

    • Al Dante

      The Wave: Fascism Reenacted in a High School

      “Ironically, the story subverts its own message with The Wave introducing an egalitarian spirit...

    • DarkPlato

      Greg Johnson Speaks to Horus the Avenger About Charles Krafft

      Cheap is an offense against another person.  It implies not paying ones share or not paying...

    • Hector

      Silicon Valley’s Anti-White Racial Dysgenics Program

      If I would stand before an option of having kids with cute and intelligent north-east asian woman,...

    • Fire Walk With Lee

      Silicon Valley’s Anti-White Racial Dysgenics Program

      Replying to Whites Unite above, Jim said MARRIAGE stats, not dating stats or baby mama stats.

  • Book Authors

    • Alain de Benoist
    • Anthony M. Ludovici
    • Beau Albrecht
    • Buttercup Dew
    • Charles Krafft
    • Christopher Pankhurst
    • Collin Cleary
    • F. Roger Devlin
    • Fenek Solère
    • Francis Parker Yockey
    • Greg Johnson
    • Gregory Hood
    • H. L. Mencken
    • Irmin Vinson
    • J. A. Nicholl
    • James J. O’Meara
    • Jef Costello
    • Jim Goad
    • Jonathan Bowden
    • Juleigh Howard-Hobson
    • Julius Evola
    • Kerry Bolton
    • Leo Yankevich
    • Michael Polignano
    • Multiple authors
    • Savitri Devi
    • Spencer J. Quinn
    • Tito Perdue
    • Trevor Lynch
  • Webzine Authors

    Contemporary authors

    • Howe Abbott-Hiss
    • Beau Albrecht
    • Aquilonius
    • Anthony Bavaria
    • Michael Bell
    • Alain de Benoist
    • Kerry Bolton
    • Jonathan Bowden
    • Buttercup Dew
    • Collin Cleary
    • Giles Corey
    • Jef Costello
    • Morris V. de Camp
    • F. Roger Devlin
    • Bain Dewitt
    • Jack Donovan
    • Ricardo Duchesne
    • Émile Durand
    • Guillaume Durocher
    • Mark Dyal
    • Guillaume Faye
    • Stephen Paul Foster
    • Fullmoon Ancestry
    • Jim Goad
    • Tom Goodrich
    • Alex Graham
    • Mark Gullick
    • Andrew Hamilton
    • Robert Hampton
    • Huntley Haverstock
    • Derek Hawthorne
    • Gregory Hood
    • Juleigh Howard-Hobson
    • Richard Houck
    • Alexander Jacob
    • Nicholas R. Jeelvy
    • Greg Johnson
    • Ruuben Kaalep
    • Tobias Langdon
    • Julian Langness
    • Travis LeBlanc
    • Patrick Le Brun
    • Trevor Lynch
    • Kevin MacDonald
    • G. A. Malvicini
    • John Michael McCloughlin
    • Margot Metroland
    • Millennial Woes
    • John Morgan
    • James J. O'Meara
    • Michael O'Meara
    • Christopher Pankhurst
    • Michael Polignano
    • J. J. Przybylski
    • Spencer J. Quinn
    • Quintilian
    • Edouard Rix
    • C. B. Robertson
    • C. F. Robinson
    • Hervé Ryssen
    • Kathryn S.
    • Alan Smithee
    • Fenek Solère
    • Ann Sterzinger
    • Thomas Steuben
    • Robert Steuckers
    • Tomislav Sunić
    • Donald Thoresen
    • Marian Van Court
    • Dominique Venner
    • Irmin Vinson
    • Michael Walker
    • Aylmer Wedgwood
    • Scott Weisswald
    • Leo Yankevich

    Classic Authors

    • Maurice Bardèche
    • Julius Evola
    • Ernst Jünger
    • D. H. Lawrence
    • Charles Lindbergh
    • Jack London
    • H. P. Lovecraft
    • Anthony M. Ludovici
    • Sir Oswald Mosley
    • National Vanguard
    • Friedrich Nietzsche
    • Revilo Oliver
    • William Pierce
    • Ezra Pound
    • Saint-Loup
    • Savitri Devi
    • Carl Schmitt
    • Miguel Serrano
    • Oswald Spengler
    • P. R. Stephensen
    • Jean Thiriart
    • John Tyndall
    • Francis Parker Yockey
  • Departments

    • Book Reviews
    • Movie Reviews
    • TV Reviews
    • Music Reviews
    • Art Criticism
    • Graphic Novels & Comics
    • Video Game Reviews
    • Fiction
    • Poems
    • Interviews
    • Videos
    • English Translations
    • Other Languages
      • Arabic
      • Bulgarian
      • Croatian
      • Czech
      • Danish
      • Dutch
      • Estonian
      • Finnish
      • French
      • German
      • Greek
      • Hungarian
      • Italian
      • Lithuanian
      • Norwegian
      • Polish
      • Portuguese
      • Romanian
      • Russian
      • Slovak
      • Spanish
      • Swedish
      • Ukrainian
    • Commemorations
    • Why We Write
  • Archives
  • Top 100 Commenters
  • Private Events
  • T&C
  • Contact
Sponsored Links
Above Time Coffee Antelope Hill Publishing Paul Waggener IHR-Store Asatru Folk Assembly Breakey Imperium Press American Renaissance The Patrick Ryan Show Jim Goad The Occidental Observer
Print July 15, 2022 17 comments

Why Capital Is Woke

Spencer J. Quinn

1,836 words

Imperium Press has recently produced a brief, must-watch documentary entitled Why Capital is Woke (see below). It offers four in-depth explanations for the sharp left-turns which leading corporations have been making in the past decade.

Many of these changes were unpopular, and business predictably suffered. In some cases, as with the infamous Gillette ad from 2019 — which was both anti-male and anti-white — corporate wokeness infuriated customers and caused a serious backlash. Yet, major corporations continue to insult their customers by peddling pernicious woke ideology and by pandering to Left-wing elites.

Why? If the customer is always right, then why are these major corporations effectively telling customers that they are wrong? Wouldn’t a decrease in profits be enough to discourage this sort of behavior?

Not really, according to Imperium Press, and here are their four fundamental reasons why.

1, The Libertarian Explanation

You can buy Spencer J. Quinn’s Solzhenitsyn and the Right here.

This demonstrates how woke corporations can erect “barriers to entry” which will run smaller companies out of business, thereby reducing competition and allowing the former enough wiggle room for their woke follies. Why Capital is Woke uses the analogy of a major-league baseball team which operates under a league-wide affirmative action rule requiring that 10% of fielded players from any team must be drafted that season from the minor league. Assuming that, on average, the minor league players are not as good as major league players, this seems like it would result in an overall reduction in quality of play. However, wealthier teams can overcome this by offering higher salaries to the most talented minor league players — let’s call them ringers — and forcing the poorer teams to make do with the less talented remainder.

This ultimately results in the poorer teams not being able to compete with the wealthier ones.

The analogy should be clear. The minor league players are the less-qualified non-white workers that the worldwide woke agenda requires all businesses to hire. If a dozen or so woke corporations can corner the market on the best of these workers, the results would be disastrous for those companies that can’t.

2. The Managerial Explanation

This explanation draws directly from James Burnham and Sam Francis, as well as from Robert Michels’ Iron Law of Oligarchy. The “managerial class” in any large organization wishes to establish itself as an aristocracy, but lacks the genius, honesty, and discipline needed to found such an organization. In its constant state of hunger, it effectively feeds itself power through the invention of problems that only they themselves can solve. These problems must be:

  1. unrelated to a corporation’s stated function;
  2. not real; and
  3. impossible to solve.

Great examples include “white supremacy,” “unconscious bias,” and “systemic racism.” Ultimately, the managerial class comes to dominate an organization and wields unchecked power. This could be in government, the military, or, as we have seen recently, big business. It was Francis who pointed out the connection between the managerial class and woke ideology, since the latter fits so neatly with the voracious needs of the former.

Furthermore, woke ideology becomes the pretext for managerial types to mold the corporation’s customer base into a more pliable form. Thus these organizations, as our narrator tells us, “take on a didactic and evangelical character.” Profit becomes secondary to social change.

3. The Technical Explanation

We can thank YouTuber Keith Woods for this one. In his video “What Created the Great Awokening,” Woods promotes the idea that specific technological changes, more than anything else, sparked the explosion of woke capital in the mid-2010s. “Web 2.0,” as Woods describes it, fundamentally changed how media interacts with its audience. Our narrator explains:

So in the early 2010s, pretty much all the biggest media companies moved to a paywall/subscription model just to stay alive. And so now rather than revenue coming in from a broad audience, instead it’s coming from a very online, committed fanbase. And mass-appeal is just there to attract paywall subs. And who’s the most very online? Well, it’s progressive activists, naturally.

And so this change in income model drove the change in the New York Times user base. And this made it a lot more radical. And over a few years, every single media company adapted to become as hardcore as it new audience. The idea is that the woke ideology in the New York Times is essentially audience driven. These media are just responding to new incentives, driven ultimately by changes in technology.

While this alone does not seem to speak to woke capital, it certainly does when you realize that nearly all businesses rely on media for advertising, social media outreach, search engine optimization, and branding. So when the media requires a company to dance to a particular tune, the company dances to that particular tune. If not, it will be excoriated in print media, have its Facebook pages deleted, and find its name appearing on two-digit pages in Google search results. Is fighting for what’s right even worth it? Modern media makes it so the answer is no. Hence, we get woke capital.

In a truly frightening moment, our narrator tells us that “it’s of critical importance to at least pay lip service to the social justice ideology. And this tends to become less lip service and more committed belief over time.”

4. The Absolutist Explanation

While the technical explanation offers a bottom-to-top theory of woke capital domination — that of material conditions making such domination possible — the Absolutist Explanation provides a top-down approach, with the United Nations taking the lead. It began in 2006 when United Nations Secretary General Kofi Annan took part in the Principles for Responsible Investment Convention. This convention created what’s now known as the ESG rating system, which is applied to nearly all business. ESG stands for Environmental, Social, Governance. A company scores well in this system if they adhere to woke agenda items such as hiring underrepresented social groups and having gender pay equity.

Today, ESG encompasses 22 social justice-related metrics and conforms to the Davos Manifesto 2020, which has the Orwellian subtitle: “The Universal Purpose of a Company in the Fourth Industrial Revolution.” Put simply, companies with high ESG scores (known as “leaders”) receive less regulatory pressure from governments than companies with low ESG scores (known as “laggers”). Such a system flips the “go woke, go broke” notion on its head through the sheer will of our global elites. As our narrator puts it, “Being woke does nothing to help you deliver a product or a service, but it does ward off the eye of Sauron.”

Woke capital can be described as a triumph — perhaps the greatest triumph — of progressivism. Progressives now wield the kind of coercive power that aristocracies, lords, popes, and kings once wielded over European peoples. But what exactly is progress? I believe that the answer to this basic question will help get to the bottom of why capital is so woke today, and will play surprisingly well into the four excellent reasons offered by this documentary.

Progress is a lot of things, some of it unquestioningly good. For example, it was progress that did away with child labor, which could see children as young as six working 14-hour days in factories. But the best definition of progress is the historical process by which the mediocre overtake the excellent. I will wager that if you look throughout the past 150 years, you will not find a better and more consistent answer than that.

And capital is woke today because the mediocre have overtaken the excellent, and they have done so without having to earn it. In the Libertarian Explanation, this happens in two cases:

  1. The less-qualified non-whites (i.e., “ringers”) replacing qualified whites in the woke corporations.
  2. The woke corporations imposing wokeness on the public with its modus operandi, which puts quality second, after they clear the field of honest competition.

The Managerial Explanation embodies this sweeping definition of progress, since the managers don’t create anything of inherent value and instead ascribe power to themselves through their endless holy grail quests which only they can undertake. Such goals are largely beyond the stated purpose of an enterprise, and are attractive to the mediocre because they require less talent, preparation, and work to accomplish.

Consider a female mathematician who mostly writes papers on how hard it is to be a female mathematician, and why we need more of them. A person who appreciates excellence in any field would not dignify such gossipy busywork with a moment of his time. Why Capital is Woke also offers the excellent example of how Greg Glassman, the founder of a company called CrossFit , was ousted by his own managerial staff in 2020 because of his justified skepticism of the George Floyd riots and the COVID lockdowns. This is indeed the mediocre overtaking the excellent in action.

The Technical Explanation reveals how, through technological change, the driving customer force behind major media companies has become a class of extremists who cannot tolerate challenges to their Left-wing dogma. These are not open-minded, clear-thinking individuals. They are essentially an online mob that thinks nothing of bullying others and ruining lives if they feel threatened. They are, in sum, mediocrities, and they are now modern media’s customer base.

If there is a flaw in Why Capital is Woke, it would be that the difference between the Managerial and Absolutist explanations might not be great enough to warrant two separate categories. It seems to me that they are really one explanation, differentiated only by scale. The elites who came up with the ESG metric at the UN and Davos are essentially the managerial class acting on the world stage and in the halls of government rather than in a stuffy boardroom at corporate headquarters. Other than this, they share a common purpose (gaining power), method (enforcing conformity), and ideology.

You can buy Georges Sorel’s Reflections on Violence from Imperium Press here.

Further, the managerial class found in the Absolutist Explanation could be seen as working in tandem with Burnham and Francis’ managerial class by devising laws and governmental regulations which make it easier for corporate managers in the private sphere to force their organizations to go woke. These are two sides of the same coin, and both represent how we’ve reached our current state of wokeness, because the mediocre have indeed overtaken the excellent.

Why Capital is Woke is a first-rate production. It unfortunately lacks writing, casting, and production credits (aside from the all-too-general “Imperium Press”), so we don’t know who specifically to credit for it, but that credit should be enormous. From the creepy synth-guitar-effects soundtrack to the clever animation to the judicious use of text and found footage, high production standards make Why Capital is Woke easy to watch and easy to enjoy. Its tight script and clean narration make it thought-provoking on another level. Considering the source, we’d have to conclude that it is boxing above its weight class in terms of budget, which is the most eloquent testimony to the talent and dedication that went into the writing, directing, and editing of this marvelous documentary.

The mediocre may be overtaking the excellent everywhere else, but not here, thankfully. Not with Imperium Press and Why Capital is Woke.

*  *  *

Counter-Currents has extended special privileges to those who donate $120 or more per year.

  • First, donor comments will appear immediately instead of waiting in a moderation queue. (People who abuse this privilege will lose it.)
  • Second, donors will have immediate access to all Counter-Currents posts. Non-donors will find that one post a day, five posts a week will be behind a “Paywall” and will be available to the general public after 30 days.
  • Third, Paywall members have the ability to edit their comments. 
  • Fourth, Paywall members can “commission” a yearly article from Counter-Currents. Just send a question that you’d like to have discussed to [email protected]. (Obviously, the topics must be suitable to Counter-Currents and its broader project, as well as the interests and expertise of our writers.)

To get full access to all content behind the paywall, sign up here:

Paywall Gift Subscriptions

If you are already behind the paywall and want to share the benefits, Counter-Currents also offers paywall gift subscriptions. We need just five things from you:

  • your payment
  • the recipient’s name
  • the recipient’s email address
  • your name
  • your email address

To register, just fill out this form and we will walk you through the payment and registration process. There are a number of different payment options.

Related

  • Are Qur’an-Burnings Helpful?

  • What Went Wrong with America’s Universities?

  • Davos, or the Technocrats’ Ball

  • The $50 Million Conservative Inc. Internet Spat

  • Spencer J. Quinn & Pox Populi Discuss The No College Club

  • We Are All Mr. Bridge

  • Wokeism’s Loyal Evangelical Subjects

  • The Eternal Fedora

Tags

affirmative actioncorporationsESGImperium PressIron Law of OligarchyJames BurnhamKeith Woodsmainstream mediamanagerial elitePrinciples for Responsible Investment Conventionprogress.Robert MichelsSamuel FrancisSpencer J. Quinnthe United NationsWhy Capital is Wokewoke capitalwokeness

Next

» What Is the Ideology of Sameness? Part 3
Ethnocentrism, or the Principle of Diversity

17 comments

  1. Connor McDowell says:
    July 15, 2022 at 10:53 am

    I ran into an interesting example of “small business” woke capital yesterday and I would like to ask for thoughts on how this fits into these 4 explanations. I’ll offer my own thoughts.

    Yesterday my son asked me about those ping pong ball sized spiked seed-pods that you find in landscaped yards and parks sometimes. They are green in the summer and turn brown by fall. I honestly always just called them “gum balls” thinking the name was a reference to their candy size with a bit of irony to boot, but it turns out that they are the seeds of the “sweet gum tree” and of course the gum refers to the useful tree resin that once was harvested for various reasons.

    anyhoo, I Googled this for a more thorough definition to offer my son and found a page that actually sold them as some kind of mollusk aquarium food or some such. Also they have arts and crafts uses..,Ornamental wreaths etc.

    In the advertisement for the product they proudly proclaimed that the gum balls were

    ”proudly harvested by hand with tools and techniques that are non-intrusive and non-destructive to the environment and associated wildlife from which they were harvested” (non-verbatim)

    So in other words they were either collected by a bunch of Mexicans working for practical slave wages or they were collected by some childless female blue haired vegan boomer in a commune in California and hand-bagged from the back of her 1965 VW Bus. (Take your pick)

    Now this is a mild form of wokeness to be sure. Nothing wrong with environmentally friendly business practices (even the slave labor kind). But why would anyone think this matters to a person who just wants some gum balls for a wreath they are making? Surely there aren’t a ton of gum ball harvesters out there, and cutting the competition by being the most virtuous doesn’t make sense.

    Thoughts?

    I think much of this is simply driven by a society that offers very little meaning to most people, so they look for meaning in the most mundane and trivial of things. This is true of consumers as well as producers. Just as many white nationalists make special efforts to find small companies that are friendly to our ideas to do business with, and just as this makes us feel that we are doing something positive and good and fighting against something bad, so do many leftists (both consumers and producers).

    ALSO, I don’t discount the power of trends. This will kind of align with Keith Woods observation. Social media has created these niche trends, and leftists in particular love to follow trends. Heck, monkey see, monkey do is an extremely troublesome human trait. Just yesterday I saw a white guy wearing a pair of Nike sandals with white socks. For the last 6-7 years this has been something I thought was almost exclusively a black fashion thing, but now it’s getting more common with white people. Sandals with socks. Can anything be more offputting? But here we are.

    1. Spencer J. Quinn says:
      July 15, 2022 at 4:06 pm

      Hi Connor,

      I suspect that if a measure taken by a company to sell its product works in the marketplace without coercion, then it is not woke. Woke implies pushing a political agenda that is contrary to the stated interests of the company doing the pushing. For example, male grooming companies accusing men of ‘toxic masculinity’ or fitness magazines running spreads of obese models. If you oppose either, you are bigoted in some way or another. So there is a social engineering dimension here.

      Your example, like cage-free eggs, asks customers to pay a little more to help the company afford to make moral decisions when developing their product. The morality here may be suspect or not, but it does not necessarily work against the stated aims of the company, nor does it insult the customer.

      Your point about trends, by the way, is well taken. Thanks.

    2. Bookai says:
      July 16, 2022 at 3:46 am

      Sandals with socks. Can anything be more offputting? But here we are.

      You certainly didn’t observe homo polonicus before, Mr. McDowell. I have had a luxury to watch those magnificent specimens for 2 decades now. Every summer season brings them out on the streets both in my homeland and various European tourist traps. Sometimes the purity of form is violated by other sock color however, this wonderfully disgusting marriage of two pieces of wardrobe never ceases to astonish me.

       

  2. Desert Flower says:
    July 15, 2022 at 2:09 pm

    “The mediocre may be overtaking the excellent everywhere else, but not here, thankfully.”

     

    And not at Counter Currents with its excellent regular contributors like Spencer J. Quinn. Thank you for the video link. I will watch this documentary later.

    1. Spencer Quinn says:
      July 15, 2022 at 6:39 pm

      Thank you for the kind words, Desert Flower. I really appreciate it.

  3. Desert Flower says:
    July 15, 2022 at 2:14 pm

    I worked for years with these types of people (highly credentialed mediocrities). Their behavior was…baffling. And frustrating. And alarming because they were the ones in charge.

    Then I discovered the Dissident arena and now I know it’s not just me.

  4. Thomas Rockford says:
    July 16, 2022 at 8:14 am

    The simplest explanation for why capital is woke is that the owners of capital are sincerely woke, and that there are more important things to them than making money. White Nationalists should be able to relate to this; if you owned a billion-dollar corporation, you would use that power and influence to help the cause of the White race, even if it came at a cost to profits. Zuckerberg and Bezos are the same way. Yes, they want to keep getting richer, but they also have sincere ideological convictions for which they are willing to sacrifice some money. Money is not an end. It is a means. It is power. It is meant to be spent on something, and sometimes that thing is a political goal. This explanation is entirely satisfactory to me.

    1. Dorfmann says:
      July 18, 2022 at 12:04 am

      Which raises the question, where do the “elites” get their ideology from?  The university, of course.  And where do the professors get their ideology from?  From the professors that came before them.  And so it goes on and on in one long chain.  But what happens when some of those professors have an ideological, ethnic, or paraphilic agenda that runs contrary to the pursuit of scientific truth unbeknownst to their naive and trusting students? After all, these are supposed to be the “experts,” the smartest people in our societies.

      The importance of academia in shaping the beliefs of both the masses and the “elites” can not be emphasized enough.  Yet, how many people know the names or ethnicities of more than a few Ivy League professors, if any at all?

      1. Damn Scams says:
        July 21, 2022 at 3:46 am

        Why Colleges are Becoming Cults by Dr Lyell Asher https://youtu.be/0hybqg81n-M

        Blew me away from the research he presents, which he’s worked on for 30yrs.

        Didn’t go to college or grew up here but having lived in the U.S. for 30yrs 28 of which in N.Y. saw it taking over and knew colleges were whence it came from but not why by who, how and when it started. Culprits are the Colleges of Ed., the administrators offices that grew 10 fold whole attendance shrunk, and the Equality of Outcome replacing one of Opportunity.

        Prof Sandel of Harvard with his ‘Tyranny of Meritocracy’ which should be titled Tyranny of MeriDIocracy’ .. Sandel unspeak claims that the Elite doesn’t deserve is Status but doesn’t realize he’s part of that same Elite.

        Attacking meritocracy and promoting equality of outcome ensures the dumbing down of America.

         

    2. Greg Johnson says:
      July 18, 2022 at 2:33 am

      I agree. This is the simplest and best explanation. The core of these people believe woke ideas and are willing to spend money propagating them. Then opportunists recognize that parroting woke ideas will help them financially, and they jump on board. As wokeness becomes increasingly widespread and sacrosanct, careerists will denounce their rivals for being insufficiently woke. Mentally ill and obnoxious people will use it as a weapon against others and as a way of sanctifying themselves. (“He may be a child rapist, but at least he’s not racist.”) Eventually, when wokeness completely saturates the culture, National Review will run an article called, “The Conservative Case for Wokeness,” demonstrating that wokeness is completely consistent with the things they really care about, such as oligarchy and Jewish supremacism. And, when you look at the genealogy of these ideas, that turns out to be true.

  5. Vauquelin says:
    July 16, 2022 at 9:35 am

    The most simplistic explanation for Capital being woke is because Capital is inextricably bound to Judaism, which well-informed minds will know is the source of all cultural Marxism, indeed Marxism itself, and wokeness by extension. Certain gentile Marxists knew this and fought against it. Look no further than the famous Rote Armee Fraktion from Germany, who fought against capitalism and professed to see within it nothing but a hostile Jewish hand that always undermined the common people for its own profit and purposes. Founder Horst Mahler went on to become a vocal “far-right” anti-Semite who emphatically declared his core Socialist beliefs to be unchanged: “Der Feind ist der Gleiche” (The enemy is the same).

  6. Gaddius Maximus says:
    July 16, 2022 at 9:41 am

    “The Technical Explanation” is by far the weakest in my opinion. The idea that paywalls and tumblrinas turned the media woke doesn’t really pass the smell test.

    First of all, I highly doubt the extremely online Left are the type to pay a subscription to any legacy media outlet, these are the people starting gofundme’s for their transition surgeries. They’re content with Reddit and Twitter. In fact, in the case of Reddit specifically, it was the legacy media that turned it “woke”. I distinctly remember Reddit began censoring their website after being attacked by CNN. On the other hand, Reddit brushed off and even punished Gawker (a woke outlet) for doxxing one of its controversial users.

    The type of people who subscribe to The New York Times today are the same who have always subscribed, the self-important “do you have any Grey Poupon?” types. A New York Times subscription is a status marker among these idiots and there’s not that many of them. They switched to online subscriptions out of convenience after the smartphone became ubiquitous, this is also around the time that iPad was introduced, which, owning one was seen also as a status marker among these types.

    It’s obvious that the people with pronouns in their bios take their marching orders from the people who run the media, not the other way around. See the Summer of Floyd for more details.

  7. Bobby says:
    July 16, 2022 at 11:56 am

    This is great stuff, thanks Spencer.

     

    “In its constant state of hunger, it effectively feeds itself power through the invention of problems that only they themselves can solve. These problems must be:

    unrelated to a corporation’s stated function;
    not real; and
    impossible to solve.
    Great examples include “white supremacy,” “unconscious bias,” and “systemic racism.” Ultimately, the managerial class comes to dominate an organization and wields unchecked power.”

     

    That’s it.  The whole “transgender rights”, satanic trap/nightmare, is another type of control.

    Only by constantly reflecting back the truth, 2+2=4, not what anyone, or group wants it to be, is the only answer even though the powers that be, will always try to convince the masses that 2+2 equals what ‘they’ tell you it equals… or else!

  8. Alexandra O says:
    July 16, 2022 at 10:30 pm

    Capitalism is not the problem, but rather the immorality of certain people and groups which use it to their exclusive benefit.  It has always been thus.  There are sentences in the Torah that say Jewish people are to deal with one another honestly, but they have no obligation to treat ‘others’ so.  Do some research on this.  Start with reading the definition of “Usury”.  I think that charging high interest on loans on farms which had been in families for two or three centuries, which caused them to lose the farms prior to WWII will shed light on the problems that escalated in Germany and elsewhere.   Moneylending, which is central to capitalism, is only a problem in the hands (and hearts) of immoral people.

  9. Vagrant Rightist says:
    July 17, 2022 at 10:40 am

    It’s been a while since I watched this video, and I wasn’t super focused on the details. At the time I think I  interpreted barriers to entry to mean administrative, regulatory ones; creating a rigged game of confusing and burdensome red tape that huge corporations can easily cope with but that smaller players can’t.

    But I agree there are lots of reasons.

    I’ve often thought if you take out the rhetoric about diversity and inclusivity what you are left with are corporations reorganizing themselves for a brown future unfortunately.

    They see the demographic shifts and capitalism goes where it goes. If that means selling iPhones to millions of imported Third World brown people fine. This is why capitalism and all its arguments about jobs, opportunities and free markets can never be the ultimate value.

    Another reason is the moral shield argument which goes with the change after Occupy. Big capital wants to define what’s moral and what’s immoral in way that excludes its own sins.

    Don’t think about the wealth gap between us vs the average person. Don’t think about globalization and immigration and outsourcing.  Don’t think about our exploitation of the workforce. Don’t think about our environmental destruction. Don’t think about our buying laws we want and so on.

    Instead they want to tell you gay pride matters. Black lives matter. Trannies matter. Worry about these things bigot and don’t tell us we don’t care.

    It’s a strange kind of gaslighting and a weird abusive relationship they have entered into with the customer to protect themselves.

    Then there’s the ethnic reasons, to make sure things are safe for Jews. Jewish BlockRock executives appear to use capital as a deliberate ethnic weapon.

    And then also the dwindling ownership of capital and business. A few huge players who control an enormous number of assets and brands naturally have enormous power.

    And finally you have a ‘mass formation’, an institutional hysteria that’s grabbed everything. Everyone is afraid of being left out of this new moral vocabulary. So even businesses that weren’t necessarily under this pressure directly now feel obliged to go along with it. They don’t want to be isolated as that ‘Nazi brand’.

    But this hysteria is also intertwined with a wider hysteria about blacks and other Third Worlders. There is a powerful delusional component to how people treat blacks in particular. They want to believe that the more awards and concessions that are given to blacks the less dysfunctional, less resentful, less violent and more human they will become.

    Systemic racism isn’t solely a Jewish proxy warfare on whites (although it is), but also a kind of awkwardness. A forbidden deeply inner noticing about blacks where the truth is just too difficult to express openly and so it’s easier to maintain and expand these massive inverted myths about blacks, which also happen to form these unsolvable and extremely lucrative managerial problems.

    The situation is a mess. I really don’t see it ending well.

  10. J Wilcox says:
    July 18, 2022 at 4:12 pm

    This is an important topic to see from many angles, thanks.  None of these clever but obtuse reasonings seem to suit Occam’s Razor.  Big companies are not non-profits.  They answer to shareholders and aren’t doing anything of consequence contrary to their interests.  And it’s well established that the private sector is substantially more to the right than academia or career government employees.  I’m amused at the clever Libertarian hypothesis… cute but likely horseshit.  I doubt the execs are thinking about this that deeply.  It’s a little akin to what is speculated about diversity in the declassified Pentagon report Steve Sailer discusses in “Unicultural Edge”.  A clever economist ought to be able to prove/disprove this.

     

    I work in a large very liberal entity and don’t see any of these at play nearly as much as virtue signaling and fear of protests, company humiliation and the competition.  Twitter protests and deplatforming carries a lot of stigma.  I have seen a couple of outspoken right-wingers put into exile once there were protests that their views were full of ‘hate’.  The controversy then dealt with via a ‘new program initiative’ completely satisfying the protestors.

     

    If your reputation is dinged on one issue, all the competition starts advertising how woke and accepting of diversity they are.  Remember BPA in plastic and how quickly a variety of competitors announced that their product are BPA-free?  An unrecognized role of the CEOs and Chairpersons is figuring out where to stuff the mediocre diversity hires in the organization so they won’t cause damage, yet still be able to claim their key roles for photo ops and statistics.

     

    Look at recent coronavirus vaccines.  No doubt Moderna and Pfizer led the pack by the efforts of many, many team members.  Yet some Biden appointee touted some grad student or post grad person of color as a key diverse member that made vaccines possible, a harmless exaggeration that satisfied the ‘optics’.  For some orgs CEOs and chairs also sometimes get graded on what they did for diversity during their past term.  It probably relates more to entities that have large government contracts.

     

    Consider school rankings, including pre-college elementary and high schools.  Some sites rank schools on diversity, and average that number with the all the other metrics (math scores, verbal scores, college scholarships, etc).  So an amazing school with great results suddenly drops in the rankings because their diversity score brought them down.  Then they start hiring a diversity officer (see many Heather MacDonald articles) and giving scholarships to diverse candidates, leading to tuition increases.  Yes, savvy parents, students and employers should be able to factor out the ‘diversity’ score of a school, but in reality everyone’s time is limited in figuring out these details.

     

    Another angle is LGBT diversity.  Its not just about the above, or wanting to fly some rainbow flags on a brochure.  The LGBT group is less likely to have kids, and more likely to be okay with living in semi-run down city that they will gentrify.  If you are nice to them they will be okay with lower pay and living in Detroit or Stockton.  Parents with kids living in the suburbs are not going to want to drive too far especially for lower pay.  So the childless LGBT group is attractive to urban corporations in the way that low paid Mexican labor is attractive to Koch brothers industries or Tyson chicken.

  11. RobertGCarter says:
    July 30, 2022 at 11:51 am

    I didn’t watch the video because the music was too loud, distracting and annoying.

Comments are closed.

If you have Paywall access,
simply login first to see your comment auto-approved.

Note on comments privacy & moderation

Your email is never published nor shared.

Comments are moderated. If you don't see your comment, please be patient. If approved, it will appear here soon. Do not post your comment a second time.

  • Recent posts

    • Are Qur’an-Burnings Helpful?

      Nicholas R. Jeelvy

      5

    • Bullet Train to Babylon

      Trevor Lynch

      2

    • The Wave: Fascism Reenacted in a High School

      Beau Albrecht

      3

    • Edred Thorsson a jeho kniha Historie Runové gildy

      Collin Cleary

    • Silicon Valley’s Anti-White Racial Dysgenics Program

      Jason Kessler

      19

    • The Silent Plague of Elderly Asian Mass Shooters in California

      Jim Goad

      27

    • What Went Wrong with America’s Universities?

      Stephen Paul Foster

      1

    • Greg Johnson Speaks to Horus the Avenger About Charles Krafft

      Greg Johnson

      4

    • A Woman’s Guide to Identifying Psychopaths, Part 6 The Most Common Jobs for Psychopaths

      James Dunphy

      12

    • Davos, or the Technocrats’ Ball

      Mark Gullick

      5

    • A Political Prisoner on the Meaning of January 6

      Morris van de Camp

      2

    • Counter-Currents Radio Podcast No. 520 Inside Serbia with Marko of Zentropa

      Counter-Currents Radio

    • The $50 Million Conservative Inc. Internet Spat

      Spencer J. Quinn

      15

    • Yet Another Woke Remake of a Classic

      Beau Albrecht

      25

    • Spencer J. Quinn & Pox Populi Discuss The No College Club

      Counter-Currents Radio

    • The Populist Moment, Chapter 11, Part 4: “Multitudes” Against the People

      Alain de Benoist

    • The Worst Week Yet: January 15-21, 2023

      Jim Goad

      35

    • Q&A with Jim Goad on The Redneck Manifesto

      Jason Kessler

      3

    • Against Political Hipsterism

      Nicholas R. Jeelvy

      6

    • The Populist Moment, Chapter 11, Part 3: “Multitudes” Against the People

      Alain de Benoist

    • Against White Unionism

      Greg Johnson

      7

    • Hitchcock vs. Visconti

      Derek Hawthorne

      9

    • 40% Off Selected Titles

      Cyan Quinn

      3

    • The Populist Moment, Chapter 11, Part 2: “Multitudes” Against the People

      Alain de Benoist

    • Public Transit in Multicultural Hell

      Gunnar Alfredsson

      12

    • No, You Wasn’t Kings

      Jim Goad

      36

    • The 2022 Counter-Currents Fall Retreat James Edwards & Sam Dickson on White Nationalism in Electoral Politics

      James Edwards & Sam Dickson

      1

    • The Populist Moment, Chapter 11, Part 1: “Multitudes” Against the People

      Alain de Benoist

      1

    • On the Christian Question

      David Lewis

      78

    • Physician, Heal Thyself: The Persecution of Jordan Peterson

      Mark Gullick

      22

    • A Woman’s Guide to Identifying Psychopaths, Part 5 The Workplace

      James Dunphy

      1

    • The Secret of My Success

      Steven Clark

      2

    • We Are All Mr. Bridge

      Spencer J. Quinn

      26

    • Wokeism’s Loyal Evangelical Subjects

      Robert Hampton

      21

    • The Lie of Afrocentrism

      Morris van de Camp

      22

    • Counter-Currents Radio Podcast No. 519 An Update on South America on The Writers’ Bloc

      Counter-Currents Radio

      1

    • 2022 Fundraiser Final Tally

      Greg Johnson

      2

    • The Worst Week Yet: January 8-14, 2023

      Jim Goad

      24

    • The Populist Moment, Chapter 10, Part 2: The Ambiguity of “Communitarianism”

      Alain de Benoist

    • Martin Luther King, Jr. Day Resources at Counter-Currents

      Greg Johnson

      11

    • Před a po Táboru Svatých: k další tvorbě Jeana Raspaila

      Anonymous

    • Remembering Yukio Mishima:
      January 14, 1925–November 25, 1970

      Greg Johnson

      1

    • Morrissey: The Last Romantic Poet?

      Mark Gullick

      16

    • Universities & the Smell of Dead Fish

      Stephen Paul Foster

      7

    • The Populist Moment, Chapter 10, Part 1: The Ambiguity of “Communitarianism”

      Alain de Benoist

    • Remembering G. I. Gurdjieff: January 13, ca. 1866–October 29, 1949

      Collin Cleary

      2

    • Robin Hood Kills a Robber in the Hood

      Jim Goad

      53

    • Preppy Handbooks, or, The Hidden History of the P-Word

      Margot Metroland

      13

    • A Woman’s Guide to Identifying Psychopaths, Part 4 Demographics

      James Dunphy

      4

    • The Eternal Fedora

      Nicholas R. Jeelvy

      12

  • Classics Corner

    • Posthuman Prospects:
      Artificial Intelligence, Fifth Generation Warfare, & Archeofuturism

      Christopher Pankhurst

      5

    • Earnest Sevier Cox:
      Advocate for the White Ethnostate

      Morris van de Camp

      15

    • Remembering Jack London
      (January 12, 1876–November 22, 1916)

      Greg Johnson

      2

    • Remembering Robinson Jeffers:
      January 10, 1887–January 20, 1962

      John Morgan

      3

    • Remembering Pierre Drieu La Rochelle:
      January 3, 1893–March 15, 1945

      Greg Johnson

    • Remembering Rudyard Kipling (December 30, 1865-January 18, 1936)

      Greg Johnson

      10

    • Restoring White Homelands

      Greg Johnson

      34

    • Remembering Hinton Rowan Helper

      Spencer J. Quinn

      11

    • What’s Wrong with Diversity?

      Greg Johnson

      10

    • Redefining the Mainstream

      Greg Johnson

      3

    • Edward Alsworth Ross:
      American Metapolitical Hero

      Morris van de Camp

      8

    • The Talented Mr. Ripley & Purple Noon

      Trevor Lynch

      19

    • Christmas & the Yuletide:
      Light in the Darkness

      William de Vere

      3

    • Thanksgiving Special 
      White Men Meet Indians:
      Jamestown & the Clash of Civilizations

      Thomas Jackson

    • Colin Wilson’s The Outsider

      Sir Oswald Mosley

      4

    • Dostoyevsky on the Jews

      William Pierce

      4

    • Jefferson &/or Mussolini, Part 1

      Ezra Pound

      5

    • I Listened to Chapo Trap House So You Don’t Have To

      Doug Huntington

      98

    • The Homeric Gods

      Mark Dyal

      13

    • Toward a Baltic-Black Sea Union:
      “Intermarium” as a Viable Model for White Revival

      Émile Durand

      55

    • The Politics of Nuclear War, Part 3

      John Morgan

      30

    • The Politics of Nuclear War, Part 2

      John Morgan

      6

    • Columbus Day Special
      The Autochthony Argument

      Greg Johnson

      9

    • The Politics of Nuclear War, Part 1

      John Morgan

      8

    • The Jewish Question for Normies

      Alan Smithee

      13

    • Human Biodiversity for Normies

      Alan Smithee

      10

    • Bring Back Prohibition!

      Alan Smithee

      65

    • Ethnonationalism for Normies
      (Or, “On the Sense of Coming Home”)

      Alan Smithee

      8

    • Enemy & Exemplar:
      Savitri Devi on Paul of Tarsus

      R. G. Fowler

      10

    • Mars & Hephaestus: The Return of History

      Guillaume Faye

      3

  • Paroled from the Paywall

    • Counter-Currents Radio Podcast No. 515 The Christmas Special

      Counter-Currents Radio

    • Counter-Currents Radio Podcast No. 514 The Ghosts of Christmas Past, Present, & Yet to Come on The Writers’ Bloc

      Counter-Currents Radio

    • Race & the Bible

      Morris van de Camp

      2

    • PK van der Byl, African Statesman

      Margot Metroland

      3

    • Counter-Currents Radio Podcast No. 513 The Writers’ Bloc with Horus on the Implicit Whiteness of Liberalism

      Counter-Currents Radio

      4

    • Counter-Currents Radio Podcast No. 512 Jim Goad on Answer Me!

      Counter-Currents Radio

      3

    • Cleese on Creativity

      Greg Johnson

      6

    • A Woman’s Guide to Identifying Psychopaths, Part 1 Diagnostic Criteria, Associated Personality Disorders, & Brain Attributes

      James Dunphy

      6

    • Death of a Gadfly:
      Plato’s Apology

      Mark Gullick

      1

    • The Populist Moment, Chapter 8:
      Ernesto Laclau & Left-Wing Populism

      Alain de Benoist

    • Counter-Currents Radio Podcast No. 511
      Christmas Lore with Hwitgeard on The Writers’ Bloc

      Counter-Currents Radio

    • Bringing Guns to an Idea Fight:
      The Career of Robert DePugh

      Morris van de Camp

      4

    • War Is Our Father

      Gunnar Alfredsson

    • The Foremost Threat to Life on Earth

      James Dunphy

      2

    • Counter-Currents Radio Podcast No. 510
      The Writers’ Bloc with Jason Kessler on the Kanye Question

      Counter-Currents Radio

    • Counter-Currents Radio Podcast No. 509
      New Ask Me Anything with Greg Johnson

      Counter-Currents Radio

      6

    • The Problem of Gentile Zionism

      Nicholas R. Jeelvy

      1

    • The Populist Moment, Chapter 7:
      Money & the Right

      Alain de Benoist

      2

    • The Populist Moment, Chapter 6:
      Liberalism & Morality

      Alain de Benoist

    • Counter-Currents Radio Podcast No. 507
      The Best Month Ever on The Writers’ Bloc with Anthony Bavaria

      Counter-Currents Radio

    • Who Is Not Going to Save the Nation?

      Beau Albrecht

      4

    • J. R. R. Tolkien’s The Fall of Númenor

      Alex Graham

      3

    • The Most Overlooked Christmas Carols

      Buck Hunter

      4

    • Mirko Savage, Mother Europe’s Son

      Ondrej Mann

      3

    • Counter-Currents Radio Podcast No. 506
      The Writers’ Bloc with Jim Goad on J. D. Vance’s Hillbilly Elegy

      Counter-Currents Radio

      2

    • Counter-Currents Radio Podcast No. 505
      Mark Weber on the Perils of Empire

      Counter-Currents Radio

      3

    • Karl Pearson’s “The Groundwork of Eugenics”

      Spencer J. Quinn

      6

    • Toward a New Political Cosmogony for The Republic

      Nicholas R. Jeelvy

      4

    • Revolution of the Nation

      Sir Oswald Mosley

    • Drudkh’s All Belong to the Night

      Alex Graham

      3

  • Recent comments

    • Richard Chance

      Are Qur’an-Burnings Helpful?

      While I'm certainly no fan of Islam and have no desire for any of them to be in my country, anytime...

    • Beau Albrecht

      Are Qur’an-Burnings Helpful?

      Stunts like that will tend to make oneself look bad.  Surely there must be a better way to show the...

    • Davidcito

      The Silent Plague of Elderly Asian Mass Shooters in California

      I could have sworn that  a Troublesome inheritance claimed Asians had the least occurrence of maoa...

    • Hamburger Today

      The Wave: Fascism Reenacted in a High School

      Here's the story in brief: Kids trusted their teacher. Their teacher was a Jew. Their teacher...

    • Walter E. Kurtz

      The Silent Plague of Elderly Asian Mass Shooters in California

      Let’s not forget incel poster child Elliot Rodger, Asian UC Santa Barbara shooter who taught the...

    • Giulio

      Silicon Valley’s Anti-White Racial Dysgenics Program

      @Hector at that point, it'd be better to not have any kids at all or adopt some

    • Giulio

      Silicon Valley’s Anti-White Racial Dysgenics Program

      producing non-white offspring is race treachery

    • JC

      Are Qur’an-Burnings Helpful?

      This was quite well-written. Nice ending.

    • Baudritard

      Are Qur’an-Burnings Helpful?

      As a general rule, and as a resident of Sweden, I find Paludan to be an irksome provocateur. In this...

    • Fire Walk With Lee

      Bullet Train to Babylon

      The diversity casting trend makes sense if you’re making a Marvel movie or some big blockbuster...

    • Fire Walk With Lee

      The Silent Plague of Elderly Asian Mass Shooters in California

      This has got to be the best Asian mispronunciation joke ever. https://m.youtube.com/watch?v=...

    • Shift

      The Silent Plague of Elderly Asian Mass Shooters in California

      Agleed.

    • James Dunphy

      A Woman’s Guide to Identifying Psychopaths, Part 6 The Most Common Jobs for Psychopaths

      The 20% seems believable to me. If you add up factor 1 traits (see figure 1 from part 1 of this...

    • Bob Roberts

      The Silent Plague of Elderly Asian Mass Shooters in California

      They're victims of lacist white suplemacy.

    • James Dunphy

      A Woman’s Guide to Identifying Psychopaths, Part 6 The Most Common Jobs for Psychopaths

      The study I cited counted clinical psychopaths. Maybe there are more subclinically psychopathic...

    • James Dunphy

      A Woman’s Guide to Identifying Psychopaths, Part 6 The Most Common Jobs for Psychopaths

      lol, I like the term "hot dog necks."

    • Al Dante

      The Wave: Fascism Reenacted in a High School

      “Ironically, the story subverts its own message with The Wave introducing an egalitarian spirit...

    • DarkPlato

      Greg Johnson Speaks to Horus the Avenger About Charles Krafft

      Cheap is an offense against another person.  It implies not paying ones share or not paying...

    • Hector

      Silicon Valley’s Anti-White Racial Dysgenics Program

      If I would stand before an option of having kids with cute and intelligent north-east asian woman,...

    • Fire Walk With Lee

      Silicon Valley’s Anti-White Racial Dysgenics Program

      Replying to Whites Unite above, Jim said MARRIAGE stats, not dating stats or baby mama stats.

  • Book Authors

    • Alain de Benoist
    • Anthony M. Ludovici
    • Beau Albrecht
    • Buttercup Dew
    • Charles Krafft
    • Christopher Pankhurst
    • Collin Cleary
    • F. Roger Devlin
    • Fenek Solère
    • Francis Parker Yockey
    • Greg Johnson
    • Gregory Hood
    • H. L. Mencken
    • Irmin Vinson
    • J. A. Nicholl
    • James J. O’Meara
    • Jef Costello
    • Jim Goad
    • Jonathan Bowden
    • Juleigh Howard-Hobson
    • Julius Evola
    • Kerry Bolton
    • Leo Yankevich
    • Michael Polignano
    • Multiple authors
    • Savitri Devi
    • Spencer J. Quinn
    • Tito Perdue
    • Trevor Lynch
  • Webzine Authors

    Contemporary authors

    • Howe Abbott-Hiss
    • Beau Albrecht
    • Aquilonius
    • Anthony Bavaria
    • Michael Bell
    • Alain de Benoist
    • Kerry Bolton
    • Jonathan Bowden
    • Buttercup Dew
    • Collin Cleary
    • Giles Corey
    • Jef Costello
    • Morris V. de Camp
    • F. Roger Devlin
    • Bain Dewitt
    • Jack Donovan
    • Ricardo Duchesne
    • Émile Durand
    • Guillaume Durocher
    • Mark Dyal
    • Guillaume Faye
    • Stephen Paul Foster
    • Fullmoon Ancestry
    • Jim Goad
    • Tom Goodrich
    • Alex Graham
    • Mark Gullick
    • Andrew Hamilton
    • Robert Hampton
    • Huntley Haverstock
    • Derek Hawthorne
    • Gregory Hood
    • Juleigh Howard-Hobson
    • Richard Houck
    • Alexander Jacob
    • Nicholas R. Jeelvy
    • Greg Johnson
    • Ruuben Kaalep
    • Tobias Langdon
    • Julian Langness
    • Travis LeBlanc
    • Patrick Le Brun
    • Trevor Lynch
    • Kevin MacDonald
    • G. A. Malvicini
    • John Michael McCloughlin
    • Margot Metroland
    • Millennial Woes
    • John Morgan
    • James J. O'Meara
    • Michael O'Meara
    • Christopher Pankhurst
    • Michael Polignano
    • J. J. Przybylski
    • Spencer J. Quinn
    • Quintilian
    • Edouard Rix
    • C. B. Robertson
    • C. F. Robinson
    • Hervé Ryssen
    • Kathryn S.
    • Alan Smithee
    • Fenek Solère
    • Ann Sterzinger
    • Thomas Steuben
    • Robert Steuckers
    • Tomislav Sunić
    • Donald Thoresen
    • Marian Van Court
    • Dominique Venner
    • Irmin Vinson
    • Michael Walker
    • Aylmer Wedgwood
    • Scott Weisswald
    • Leo Yankevich

    Classic Authors

    • Maurice Bardèche
    • Julius Evola
    • Ernst Jünger
    • D. H. Lawrence
    • Charles Lindbergh
    • Jack London
    • H. P. Lovecraft
    • Anthony M. Ludovici
    • Sir Oswald Mosley
    • National Vanguard
    • Friedrich Nietzsche
    • Revilo Oliver
    • William Pierce
    • Ezra Pound
    • Saint-Loup
    • Savitri Devi
    • Carl Schmitt
    • Miguel Serrano
    • Oswald Spengler
    • P. R. Stephensen
    • Jean Thiriart
    • John Tyndall
    • Francis Parker Yockey
  • Departments

    • Book Reviews
    • Movie Reviews
    • TV Reviews
    • Music Reviews
    • Art Criticism
    • Graphic Novels & Comics
    • Video Game Reviews
    • Fiction
    • Poems
    • Interviews
    • Videos
    • English Translations
    • Other Languages
      • Arabic
      • Bulgarian
      • Croatian
      • Czech
      • Danish
      • Dutch
      • Estonian
      • Finnish
      • French
      • German
      • Greek
      • Hungarian
      • Italian
      • Lithuanian
      • Norwegian
      • Polish
      • Portuguese
      • Romanian
      • Russian
      • Slovak
      • Spanish
      • Swedish
      • Ukrainian
    • Commemorations
    • Why We Write
  • Archives
  • Top 100 Commenters
Sponsored Links
Above Time Coffee Antelope Hill Publishing Paul Waggener IHR-Store Asatru Folk Assembly Breakey Imperium Press American Renaissance The Patrick Ryan Show Jim Goad The Occidental Observer
Editor-in-Chief
Greg Johnson
Books for sale
  • El Manifiesto Nacionalista Blanco
  • An Artist of the Right
  • Ernst Jünger
  • Reuben
  • The Partisan
  • Trevor Lynch’s Classics of Right-Wing Cinema
  • The Enemy of Europe
  • Imperium
  • Reactionary Modernism
  • Manifesto del Nazionalismo Bianco
  • O Manifesto Nacionalista Branco
  • Vade Mecum
  • Whiteness: The Original Sin
  • Space Vixen Trek Episode 17: Tomorrow the Stars
  • The Year America Died
  • Passing the Buck
  • Mysticism After Modernism
  • Gold in the Furnace
  • Defiance
  • Forever & Ever
  • Wagner’s Ring & the Germanic Tradition
  • Resistance
  • Materials for All Future Historians
  • Love Song of the Australopiths
  • White Identity Politics
  • Here’s the Thing
  • Trevor Lynch: Part Four of the Trilogy
  • Graduate School with Heidegger
  • It’s Okay to Be White
  • The World in Flames
  • The White Nationalist Manifesto
  • From Plato to Postmodernism
  • The Gizmo
  • Return of the Son of Trevor Lynch’s CENSORED Guide to the Movies
  • Toward a New Nationalism
  • The Smut Book
  • The Alternative Right
  • My Nationalist Pony
  • Dark Right: Batman Viewed From the Right
  • The Philatelist
  • Confessions of an Anti-Feminist
  • East and West
  • Though We Be Dead, Yet Our Day Will Come
  • White Like You
  • Numinous Machines
  • Venus and Her Thugs
  • Cynosura
  • North American New Right, vol. 2
  • You Asked For It
  • More Artists of the Right
  • Extremists: Studies in Metapolitics
  • The Homo & the Negro
  • Rising
  • The Importance of James Bond
  • In Defense of Prejudice
  • Confessions of a Reluctant Hater (2nd ed.)
  • The Hypocrisies of Heaven
  • Waking Up from the American Dream
  • Green Nazis in Space!
  • Truth, Justice, and a Nice White Country
  • Heidegger in Chicago
  • End of an Era: Mad Men & the Ordeal of Civility
  • Sexual Utopia in Power
  • What is a Rune? & Other Essays
  • Son of Trevor Lynch’s White Nationalist Guide to the Movies
  • The Lightning & the Sun
  • The Eldritch Evola
  • Western Civilization Bites Back
  • New Right vs. Old Right
  • Journey Late at Night: Poems and Translations
  • The Non-Hindu Indians & Indian Unity
  • I do not belong to the Baader-Meinhof Group
  • Pulp Fascism
  • The Lost Philosopher
  • Trevor Lynch’s A White Nationalist Guide to the Movies
  • And Time Rolls On
  • Artists of the Right: Resisting Decadence
  • North American New Right, Vol. 1
  • Some Thoughts on Hitler
  • Tikkun Olam and Other Poems
  • Summoning the Gods
  • Taking Our Own Side
  • Reuben
  • The Node
  • The New Austerities
  • Morning Crafts
  • The Passing of a Profit & Other Forgotten Stories
Copyright © 2023 Counter-Currents Publishing, Ltd.

Paywall Access





Please enter your email address. You will receive mail with link to set new password.

Edit your comment