1,932 words
I have been watching videos of Jared Taylor, Keith Woods, and David Zsutty making an elevator pitch to billionaires, and the exercise raises a question that most people would rather not seriously engage with: why not? The instinctive answer is brand risk. Billionaires, so the argument goes, cannot afford to have their names associated with white identity politics, because the association conjures images of extremism, historical atrocity, and social toxicity that no amount of philanthropic goodwill can offset. This is the conventional wisdom, and like most conventional wisdom in our present cultural moment, it collapses entirely the moment one examines what those same billionaires have already chosen to fund without apparent discomfort or hesitation.
I am a libertarian and a black man living in the West, and I do not subscribe to identity politics of any variety. I have written as much on previous occasions, and my position has not changed. But understanding the appeal of identity politics requires no personal investment in it. Human beings are tribalistic by nature, and that is not a controversial observation in any serious field of inquiry, from evolutionary psychology to anthropology to political theory. Mainstream outlets have made peace with that fact, but they have done so selectively and with a consistency that deserves scrutiny. Non-white identity politics is not merely tolerated by the establishment; it is actively bankrolled by some of the wealthiest institutions on earth. Billionaire foundations such as the Mellon Foundation have poured substantial resources into anti-racist leadership training. Philanthropists and institutions with enormous cultural reach had no difficulty placing their brand behind Ibram Kendi, a man whose central intellectual thesis, that white racism is the singular and sufficient cause of every racial inequity that exists in American society, is so reductive as to be academically embarrassing. The money flowed regardless. It funded initiatives that, rather than resolving the tensions they claimed to address, appeared almost engineered to sustain and intensify them. Given all of that, the question must be asked plainly and with a straight face: if that constellation of choices represents acceptable patronage, what exactly is the coherent and principled objection to funding white identity politics?

You can order Greg Johnson’s White Identity Politics here
Part of the answer lies in a persistent and largely unchallenged mischaracterization of what white identitarianism actually is and what its more serious practitioners actually produce. The default assumption, reinforced by a media apparatus that has strong incentives to caricature rather than engage, is that white identity politics is nothing more than a pipeline to Nazism, a vehicle for racial nostalgia, or a thin intellectual veneer over the desire to re-establish systems of racial domination. That assumption does not survive sustained contact with the material itself. Counter-Currents publishes sophisticated work on philosophy, literature, economics, and cultural theory, and has run substantive internal critiques of dissident politics that demonstrate a capacity for self-examination rarely found in ideologically committed publications of any stripe. The Unz Review, which has indeed platformed White Nationalists among its wide range of contributors, has also published rigorous and detailed critiques of White Nationalism, which is a more intellectually honest practice than the enforced consensus one finds at most mainstream outlets. Writers like Greg Johnson and Spencer Quinn are not producing a daily feed of racial grievance dressed up as commentary. They are engaging with philosophy, history, and civilizational questions with a seriousness that many better-funded publications cannot match. To compare that output honestly with publications like the Root or even the Daily Beast is to discover that the intellectual honesty and argumentative rigor are not distributed in the direction that most people, operating on assumption rather than evidence, would expect.
The mainstream media landscape, for its part, has become remarkably and almost defiantly comfortable with its own preferred forms of identity politics and social provocation. The New York Times has profiled the notorious antisemite Hasan Piker in tones that ranged from sympathetic to celebratory, and has published a piece by a black intellectual openly questioning the value of interracial friendship with white people, a sentiment that would have generated an entirely different editorial response had the racial identities involved been reversed. That category of content is largely absent from American Renaissance or Counter-Currents, publications that are treated by the media establishment as uniquely dangerous precisely because they cannot be so easily embarrassed. Nick Fuentes, a figure who is regarded as persona non grata within serious dissident political circles and who is criticized openly by the more intellectually serious white identitarian writers, is endlessly profiled and amplified by mainstream outlets not because he represents the movement but because he is useful as a scarecrow, a convenient figure whose most inflammatory statements can be used to discredit an entire spectrum of thought that the profilers have no intention of engaging with honestly. The publications that claim to be guarding the public against extremism are frequently more vitriolic, more intellectually careless, and more socially corrosive than those they hold up as cautionary examples.
There is also the straightforward financial reality of how Right-wing media patronage currently operates, and it is a reality that reveals the gap between stated principle and actual practice with some clarity. Billionaires and their associated foundations already fund conservative publications across a range of ideological positions, and many of those publications do not have the basic professional decency to pay their writers adequately. I once wrote for a publication that paid its contributors twenty-five dollars per quarter, delivered by cheque through the post, an arrangement that communicated with perfect efficiency how little the institution valued the labor that sustained it. Some dissident publications, by contrast, pay as much as two hundred dollars per piece, which is not a fortune but is at least an acknowledgement that writing has economic value. I know serious and talented writers who have abandoned mainstream outlets entirely, not out of ideological disillusionment but because the financial arrangement had become impossible to justify. The money exists within the conservative philanthropic ecosystem; it is simply not reaching the people doing the most rigorous intellectual work, which raises the question of whether the patronage model is designed to produce quality or to produce compliance.
The intellectual output of the mainstream Right provides further grounds for skepticism about where billionaire patronage is currently directed. There are honorable exceptions worth naming: the National Review’s economics coverage maintains a genuine standard, and City Journal is a serious publication that engages with urban policy and cultural questions with real depth and care. But the typical mainstream conservative outlet operates within an extraordinarily and almost willfully narrow intellectual bandwidth, cycling through politics, transgenderism, immigration, and whatever the designated cultural outrage of the week happens to be, with very little apparent interest in philosophy, history, economics, literature, or any of the other disciplines that might equip readers to think rather than merely to react. Nobody is made more intelligent or more capable of navigating the world by reading the Daily Wire, and the billionaires who fund the institutions of the mainstream Right have purchased, at considerable expense, a vast machinery for the production of intellectual mediocrity dressed up in the aesthetics of cultural warfare.
The association with Candace Owens alone should give those billionaires pause. Owens worked for the Daily Wire and was treated for a period as a significant and credible voice within conservative media, which tells one a great deal about the standards being applied. Her conspiratorial detours, including her sustained promotion of the Khazaria hypothesis as a framework for understanding Jewish identity and influence, have been methodically and publicly debunked by dissident writers including Keith Woods, whose piece on the subject demonstrated exactly the kind of careful engagement with historical and genetic evidence that her boosters showed no interest in applying before amplifying her. If institutions with reputational concerns were willing to stand behind Owens without apparent hesitation, the argument that white identitarianism represents a uniquely unacceptable reputational hazard is not merely inconsistent; it is transparently selective in a way that demands explanation.
White identity politics, understood on its own terms rather than through the distorting lens of its most hostile interpreters, is not an argument for fascism, racial hierarchy, or the restoration of any historical system of domination. It is, at its core, the position that the multicultural project as it has been implemented in Western societies has failed to produce the harmonious, integrated future its architects promised, and that white people ought to be permitted the same relationship to cultural pride and civilizational continuity that every other group is not only allowed but actively encouraged to cultivate and celebrate. Whites are, in a genuinely remarkable cultural inversion, the one group for whom expressions of cultural pride are treated as inherently suspect, as evidence of latent hostility rather than ordinary attachment to one’s heritage and community. A society that systematically pathologizes the cultural confidence of its historically constitutive population is not a society that has solved the problem of social cohesion; it is a society that has simply transferred the instability from one location to another while congratulating itself on its moral progress.
I say all of this as a black man who lives in the West and who has no interest in pretending that the achievements of Western civilization are either incidental or evenly distributed across human cultures and history. The things that make Western societies functional, and that make them the destinations that people across the world consistently choose when they are free to choose, are not accidents of geography or the spoils of exploitation. Patent and copyright law, the limited liability corporation, the independent judiciary, the regulatory frameworks that have been adopted and adapted across the globe, including the financial regulatory sandbox that Britain developed and that has since been widely replicated, these are Western inventions that reflect a particular civilizational tradition of institutional creativity and formal economic reasoning. Mercantilism as a practice existed in various forms before the West engaged with it, but mercantilism as a theorized and formally articulated economic policy is a Western intellectual contribution. The very concept of progress, the idea that history moves in a direction and that human societies can be deliberately improved rather than simply endured, is a Western idea with a specific intellectual genealogy. Western civilization has been the most generative and institutionally creative society in recorded history, and the argument that its founding population deserves to see that civilization sustained is not an argument that requires an apology.
What white identitarians are ultimately saying to prospective billionaire patrons is something quite simple: that the people who built the societies where everyone wants to live, whose legal systems everyone wants to operate within, whose technologies everyone wants to use, and whose institutional frameworks have become the global standard, deserve to have their cultural and civilizational continuity treated as a legitimate interest rather than an embarrassing anachronism. Billionaires who have spent years funding anti-racist initiatives that produced division rather than reconciliation, and the mainstream conservative media that spawned outrage rather than thought, have not purchased safety or respectability through those choices. They have purchased association with intellectual mediocrity and social dysfunction at considerable cost. The pitch from Taylor, Woods, and Zsutty may make people uncomfortable, but discomfort is not an argument. Those who find the proposition objectionable are welcome to construct a principled case against it, but that case should probably begin with an honest account of why they choose to live in Western countries, conduct their affairs under Western legal frameworks, and depend daily on Western technologies, if the civilization that produced all of those things is so contemptible.

8 comments
IMO fundraising for pro White identity causes is both a science and an art. Being good, great at fundraising is similar to being a good salesman. A*#&# like Morris Dees were/are good fundraisers. We should study what they did/do.
Campaign donor lists are , for the time being, public records. They can be accessed by us. But…. these donor lists are usually seeded with donors that are fake, monitored as many places, many states have laws that prevent (Us) from using these public recored donor campaign lists to solicit $ donations.
So, what needs to be done is to target very specific geographical areas, cross check to verify real flesh and blood donors and then approach them in the right way – which IMO should feature attractive, intelligent White women asking older rich men for $ and doing things like going to lunch with the wealthy male donors.
Again, IMO fundraising is like Sales – there are sales books, manuals how to be good, better at sales. Lots of our best minds, intellectuals don’t like salesmen, don’t like asking people for $ money. Well, it just something that needs to be done. Our people tend to not be good at certain important things like fundraising. Our people are doing great at things like professional boxing, MMA, even basketball – so we’ll just need to step up and identify young talent in areas like sales, fundraising etc.
JR
Pish posh! White billionaires simply do not care about their fellow Whites. 🙃
Peter Quint: May 28, 2026 Pish posh! White billionaires simply do not care about their fellow Whites.
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As an astute man of your race, you’ve got it right, Peter. What does Lip Man, a Black residing comfortably in our living space, know about White billionaires and why they do not support preservation of their own race? He says:
Billionaires, so the argument goes, cannot afford to have their names associated with white [sic] identity politics, because the association conjures images of extremism…
Duh! So it’s their cowardice. They value the approval of those who do not matter over those of us who do. They are selfish and think their wealth will insulate them from what’s to come.
Instead of paying attention to Lip Man, preaching to collections of Whites about what’s needed, listen to a White man who knows of what he speaks, like here that was just put up the day before yesterday: “Gaining Real Power, part 2” at nationalvanguard.org by Wolf Stoner
Paying What Is Due
WEALTHY, SUCCESSFUL WHITES SHOULD should be given this simple ultimatum: Either you are with us or you are against us.
It was always this way. All tribes operated in this fashion. It is impossible to invent any way around this iron law. The wealthy must pay, or face the consequences.
This internal problem must be solved first. To jump over it and try to discuss “strategic issues” like “war against China” or “creation of a common European state” is wishful thinking. Yes, those topics are interesting, but they have no practical bearing in the present circumstances.
The new generation of White activists must be educated in this vein. They must focus less on all kinds of “big questions” and more on the practical side. To persuade a few wealthy Whites to pay their due is more relevant than to organize yet another conference where a crowd of White speakers will, yet again, repeat the truths we’ve heard a thousand times and then go home, achieving nothing.
To gain real control in a few blocks in your city is more important than to participate in elections or even to become a Congressman. Any state official, elected or not, is nothing more than a pawn in the overall framework. But real control — backed by the ability to inflict pain — is the power that produces miracles. Given that you have that power, people will much more willingly agree with your “suggestions” than with those of any state official whose power is delegated and conditional.
Real power starts in the streets and in the woods.
Money isn’t an end in itself. But you must have it in order to achieve your desired changes….
Incentives and Realism
The idealism of core activists is the fuse that must initiate the process. Most other people, though, are more materialistic and must be urged onward by employing financial incentives or disincentives. Wealthy Whites must come to understand that if they don’t pay, they will suffer — and that no police or FBI will be able help them, even if they wanted to. There are plenty of ways to achieve this without breaking any law.
White activists must transform their perceptions and their way of life. They must become more down-to-earth realists, like the other ethnic groups with whom we are compelled to compete. Your control of territory, and your influence over your kinsmen, are the main factors in human survival and thriving at all times and in all places. It is impossible to invent anything new in this field. Even over the course of many lifetimes, human nature is immutable. The instruments of struggle are subject to technical progress — but the basic motives and psychological mechanisms remain the same for all times.
The crossbow was replaced by the sniper rifle, which in its turn gave way to the FPV-drone. But the task remains unchanged: to impose your will; to have the ability to inflict pain; to be dangerous. It is the only way in this world to be influential and to gain power. Those who can’t do it must be satisfied with the role of a slave; exploited disposable cattle, whose fate lies fully in the hands of their masters. The rules of Nature are harsh but just. If you follow them persistently and diligently, you are bound to gain influence and to carve out your own place in this world of eternal struggle.
Determination and Persistence
The main idea that must be assimilated by all true activists is that anything is possible for those who are sufficiently determined. Great results are the product of persistent, long-term efforts. Even a lone man can achieve much if he invests enough time and force into the given task. But if a group of such determined men start to exert themselves collectively, the results become miraculous.
White activists must cross over an all-important threshold: They must stop being timid and fearful about abandoning the current system and its social environment. Yes, this seems like a death sentence to many; but it is the only way to start a truly new life; a life of real meaning.
You can’t remain immersed in the system and hope to defeat it by some occasional participation in flag-waving events or by speaking out against our treacherous rulers.
The only sure way to inflict a death blow on the system is to abandon it. You don’t even need to proclaim your dislike of it. Deeds count more than words.
A few determined White people — who would gather, motivated by high ideals and hatred of our rotten society, and engage in long-term work for establishing an alternative center of power — could achieve far more than all the multimillion-member “conservative” parties of the West have achieved during their entire existence.
Concentration of will, and persistent collective work — these are the main factors in this struggle. We must clearly understand what we want and we must fully separate ourselves from the rotten society around us. There is no solution in the framework of the existing system. The only solution lies outside of it. That doesn’t mean that we must trumpet our separation on every street corner. Not at all. The less the enemy knows, the better. The main task is to accrue real influence, not to engage in futile posturing….
Read more of Wolf’s wisdom at the link, as well as his part 1.
Good stuff from Wolf Stoner as usual; hopefully more people start paying attention. Thanks for the information, Will.
Still, Lipton is right; these rich buggers should be funding their own people! Wishful thinking though it may be.
If white nationalists could get even just one billionaire on board, that would be fantastic so by all means lobby away and I wish everyone the best, but the reason the ultra-wealthy generally do not support nationalists is because it clearly opposes their class interests. Figures from Sam Francis to Christopher Lasch have explained that elites support globalist liberal cosmopolitanism because it obviously benefits them. Wealthy elites are transnational and internationalist in scope and worldview. Any billionaire supporting an authentic nationalist movement – not some kosher conservative neocon scam – would be doing so against their class and personal interests. And unfortunately altruistic or civic-minded people generally do not become billionaires. This is an extremely basic friend-enemy distinction and any nationalist movement today will essentially have to be revolutionary and anti-capitalist by definition.
People do things against their class and personal interests all the time if they believe in an ideal.
Also, I don’t think that promoting global cosmopolitanism is necessarily good for the rich in all cases. What keeps them on board with it, to the extent that they are on board with it, is their ability to insulate themselves from negative consequences and their belief that it is somehow good.
So no, this is not “an extremely basic friend-enemy distinction” anymore than Boomer vs. Zoomer is a basic friend-enemy distinction.
Note how you have moved from “generally do not support nationalists” to “an extremely basic friend-enemy distinction.” There’s a logical leap there.
Something which could facilitate big money donation$ is developing a budget to show where the money would be going. It could cover items like:
_Salaries for organization officers and writers.
_Office expenses.
_A legal defense fund.
_Activist training.
_Conferences.
_Media operations & website maintenance.
_Travel.
_Insurance.
_Auditing procedures (important!).
Vainovalkeat: May 29, 2026 Good stuff from Wolf Stoner as usual; hopefully more people start paying attention. Thanks for the information, Will.
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You’re welcome.
Still, Lipton is right…
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The Lip may be “right” for his Negroid race but certainly has no business advising serious White racial separatists/preservationists about what we need to do. Only an experienced, uncompromising, forward-looking White racial nationalist like Wolf can do that.
His name can be searched here, but more Whites will not be paying attention to him on Counter-Currents unless he comments or I post what he says.
Lip Man’s advice is favored on Counter-Currents, as well as, apparently, on American Renaissance; the racial Jew, Unz’s site and Keith Woods various social media platforms. Wolf has had just one essay republished on C-C, “The State vs. the Nation” more than a year ago.
Here is the remainder of his “Gaining Real Power, part 2” Enjoy:
Willingness to Endure Hardship
So far, the majority of White activists have suffered from this illness of posturing and wishful thinking. Instead of struggling for real power, they dream about a bright future when their ideas have achieved total victory. They always jump over the main part: the lengthy, bloody struggle that lies between the present situation and this possible bright future.
The new generation of White activists must avoid this mistake. They must lower their short-term expectations and be ready for hard and lengthy work, including manual work. The war doesn’t consist only of parades and award-giving. The main part of any war is soil-digging, burden-carrying, and enduring all kinds of hardships. True warriors must become inured to harsh conditions. This transformation must be undergone before the main events start.
Those who achieve this goal will have a sharp edge on all others around them. The pampered, accustomed-to-comfort populace will die in droves when the system collapses.
To become a true warrior, it is not enough to have great passion. There are years of hard work between the decision to take the warrior’s path and the final formation of a real warrior: a man who can make a real difference in this world.
Many wonder why the situation in White countries continues to deteriorate. The answer is simple: Because sufficient numbers of such men and such groups do not yet exist.
You don’t need many for starting social transformation and effecting ground-breaking change; but if there are none, then the nation is doomed.
The majority of the White populace prefers to continue in its comfortable slumber, besmoked by Hollywood poison and lulled by state propaganda.
Even those who notice that things are going wrong can’t perceive the extent of the problem, and as yet most don’t have enough courage to address the core issues.
When the real men come on the scene, everything will start to change. Not the YouTube attention whores but the born fighters moved by racial allegiance and cold determination.
Clear Vision, Hard Work
This is a war, not a beauty contest or a TV show. War has its own rules.
To succeed in a war, you first need to have clear vision of reality; to understand your personal place and the actual situation of your nation. No wishful thinking is allowed; no futile dreams and unrealistic hopes.
Those who have the strongest grip on reality have the best chance to succeed in battle.
The fighter should not spend much of his time deliberating “strategic issues” but must concentrate on his small, specific task. A soldier in a trench whose task is to observe an enemy position and fire his machine gun at an emerging target, will surely fail if instead he indulges in thinking about general staff work.
The same applies to the issues at hand today. Nowadays everyone thinks he is a field marshal, but there are almost no good soldiers.
To do dirty work well is often more noble and heroic than to dream about “big things.”
I don’t discourage idealism and visions of the future world but all this must be put in its proper place and not displace real, mundane work.
The most contemptible scene is when weak young people are caught in unrealistic dreams and imagine themselves more knowledgeable and more capable than the older generation. They speak pompously and smirk with contempt at those who do real but less ostentatious work. Needless to say, these sterile “activists” will fail in everything they start.
Your Discipline and Your Passion
At the same time, I must warn young and passionate people from engaging in any risky activities. The time of open struggle will inevitably come; but before it happens there is much work to be done, which is essential for long-term success.
The young activists must follow the people with great experience. In all times and among all nations the council of elders decided the most important issues, especially when it came to war. Young people are too passionate and inexperienced to make the most appropriate and balanced decisions. That is why I am always skeptical about organizations consisting exclusively of youngsters. In most cases these groups either fall apart after some futile attempts to gain a foothold in politics, or they find themselves in great trouble if they attempt to engage in real struggle without laying the proper groundwork. Both ways are unproductive and must be avoided.
Young nationalists must seek advice and guidance from their elders; the ones who know the path. Instead of joining all kinds of vociferous flag-waving groups, determined individuals should join the National Alliance. It is an organic group that embodies a natural tribal structure, where all members occupy their proper places and where all can find realization of their inborn inclinations and abilities.
Yes, some youngsters are too passionate to engage in quiet activities; they want to follow the warrior’s path. These people are very valuable. But they must not be allowed to perish in unproductive outbursts or desperate actions. That is what our enemies want of us. Therefore, we must avoid giving it to them.
Born warriors will have their place as well. But they must understand that modern warfare is much different from what it was a millennium ago. To try to replicate Vikings’ feats on the streets of modern cities will be an assured failure. The warrior caste must adapt to the new environment. It is the only way to survive. And it is the only way to win.
There are many ways for you to engage in real struggle without unnecessarily exposing or sacrificing yourself. New technologies give us unlimited opportunities to explore and to study — and, ultimately, to use them to gain power. Reject those who call now for violent actions and open hostilities against the state. Such “leaders” are either irresponsible narcissists, dreaming of being Napoleons, or paid agents of the system.
The most important law of warfare is to avoid fighting an enemy on the field of his choosing; exploit his weak points, act when and where you are stronger, hide and escape when you are weaker. Futile heroism is meaningless. The main task in war is to annihilate the enemy and to survive. These simple rules apply in all times and for all situations. Transpose those ancient precepts to the modern environment and you will have the blueprint for what we must do.
Different places and different social environments change the mode of activity, but the essence remains immutable.
Nobility
The path of honor doesn’t promise much in terms of material and social success. On the contrary, modern society is built in such a way as to discourage all noble qualities; to punish those few who possess them, to proclaim them to be “extremists” or good-for-nothing “losers.”
Everyone taking the path of struggle and war for his race must be ready to lose everything, to become a pariah. You can’t be “good” according to the system and opposed to it at the same time.
This mental conflict with the social environment is the first test of the spiritual qualities of a man. Puny men can never resist social pressure. They always accept the dictate of dominant opinions.
Only the best, only the few, can go against the current. If this ability is combined with an inborn martial spirit, such a man is bound to have problems in a decadent society. His innate sense of honor and aristocratic mindset rejects the obligatory lies, hypocrisies, and servile flattery on which modern societies are based. Such a man will start to hate this system at a fairly early age.
The system tries to eliminate such people as early as possible, to prevent them from maturing into conscious and knowledgeable opponents. The system likes it when these youngsters commit violent acts. Then the noble man can be ruined, imprisoned, or worse. The “Hollywood Nazi” image is designed precisely for this purpose. The enemy tries to channel this kind of young man into a prearranged dead end where he can be safely destroyed.
This is why young White men must understand the current harsh reality as early as possible. They must understand the multilayered psychological war that goes on under cover of a peaceful life. They must learn to keep their passions in check and to transform their nuclear bomb into a nuclear reactor. Don’t try to release all your energy in a single explosion but conserve it for a prolonged multigenerational struggle.
It is of little use to simply proclaim your dislike of the system. It does almost no harm to the enemy when you do nothing but expose and criticize him. You must learn to inflict real harm; to prepare, to build real capacities, and to lay low in waiting for a long, long time; for years and decades, awaiting the favorable moment for a decisive blow.
The war will come in its due time. There is no need to try to hasten events. In the meantime, a huge amount of work needs to be done. Young White warriors, our race needs you! Join the right people. Join the National Alliance.
Finis.
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